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We’ve Become Walking Billboards – Why Not Walk for God?

We’ve Become Walking Billboards – Why Not Walk for God?

  • by Oscar Serrano

Every day, we unknowingly promote brands. The logos we wear, the slogans printed on our shirts, and even the colors and styles we choose speak volumes about the products and companies we align with. Psychologists suggest this is linked to implicit association theory—our brains are programmed to associate what we wear with our personal identity and values.

But here’s the question: if we’re already walking billboards for commercial brands, why not carry a message that transcends the temporary? Why not make our clothing a reflection of our faith, spreading hope and truth in a way no brand can?

As Jesus said, “You are the light of the world. A city set on a hill cannot be hidden” (Matthew 5:14). And Paul reminds us, “Whatever you do, do it all for the glory of God” (1 Corinthians 10:31). Wearing your faith is a bold way to let your light shine and glorify God in everyday moments.

Imagine the impact: a simple verse on your shirt could spark a conversation, plant a seed of curiosity, or remind someone of a truth they’ve long forgotten. You don’t need to preach from a pulpit to share the gospel—you can start by simply walking into the room.

Take action today. Wear your faith proudly and let your everyday choices reflect your eternal mission. Be the light in a world saturated with marketing noise.


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